The audience of the website is not tech-savvy. Artists need a platform that allows them to easily set their profile, where they can enter their details, images, videos, and many other important documents with fewer efforts. Profile Planet was aimed to be simple to be adopted by a larger number of users.

The application is very straightforward which collects the information of dancers, and makes it more presentable so that it gets easy for directors to make decisions quickly. The challenge here was to set up an architecture for the assets and features provided to dancers with subscriptions and without subscriptions. Dancers who subscribe get many features and make his/her profile fully accessible to the directors, while without a subscription, a profile will get restricted with blurred and labeled assets.